San Francisco, June 29, 2010 – Mediatavern, an independent digital marketing agency and animation studio, announced today that Geoff Gougion has joined the Agency as Managing Partner, expanding its footprint to the West coast. He will serve as one of three Partners in the firm and will oversee its business strategy and growth as well as its West coast operations.

“I am incredibly excited about joining the team at Mediatavern,” said Gougion. “Mediatavern has an outstanding record of business growth and has developed great partnerships with an impressive group of global brands, including Yahoo!, Open Skies Airlines (part of British Airways) and Fox Television Group. Its commitment to leading digital innovation, and to the development of original content through its animation studio, has it poised to emerge as a true thought-leader and a powerhouse in the industry.”

Gougion, a veteran marketing executive and digital leader, spent the last four years at Tribal DDB where he was Managing Director of Tribal’s west coast operations in Los Angeles and San Francisco. During his tenure at Tribal DDB, Gougion won, and managed, significant relationships with (PRODUCT) RED, McAfee, SOYJOY and SunPower. His success with McAfee in particular garnered a lot of attention as it was one of Tribal’s first, high-profile, through-the-line AOR wins, and the work he oversaw was recently awarded a Gold and two Silver Effies.

“Mediatavern has seen more than 200% growth over the past three years, and adding Geoff as a Partner will help us continue this growth and accelerate it to a new level ,” said Josh Newman, Founder & Managing Partner. “He is a true digital marketing visionary and I am thrilled to have him on board.”

Prior to joining Tribal DDB, Gougion worked in Brand Management at Nestle where he led online marketing for the CPG giant’s North American infant formula business. Before Nestle, he worked in corporate development for Interpublic Group’s top lobbying firm, Cassidy & Associates. Gougion began his career in digital marketing at Modem Media in Connecticut and in Paris. At Modem Media, Gougion led some of the world’s leading brands, including AT&T, Starwood Hotels and IBM, as they entered the digital space. Gougion earned his BSBA in International Business and Marketing from Georgetown University and his MBA from Thunderbird.

“This is a really great day for our Agency,” said Douglas Rowell, Managing Partner and Chief Creative Officer of Mediatavern. “We are extremely proud of our Agency’s growth, but even more proud of our ability to continually produce innovative and compelling work for our client partners. Having Geoff join us really propels our strategic capabilities and offers significant opportunities to grow our business, increase the quality of our work and deliver even better results for our clients.”

ABOUT MEDIATAVERN:
Mediatavern (www.mediatavern.com) is a full-service digital agency and animation studio that develops and produces innovative strategically-driven content for current and emerging new media platforms. The Agency is uniquely positioned between the sensibilities and storytelling of traditional media and the exciting flexibility of the new media landscape. This intimate and thriving company is home to an exceptional team of analytic, creative, digitally savvy storytellers and artists committed to doing work driven by passion, bleeding edge innovation and results.

UP THERE from Jon on Vimeo.

Click Here to visit the website!

Click here to read more and download the player.

Everyone to their bases – Flash is under attack!
Jens C Brynildsen at Flash Magazine

Flash is Dead… Long Live Flash
Devon O. Wolfgang at onebyoneblog

And some further looks at the points levied against Flash:

Sympath for the Devil
John Nack on Adobe

And another breakdown of why Flash will lead the charge and HTML 5 (and more importantly the browsers that serve it) will always play catch-up:

“The World is Moving to HTML 5″ and Other Fancy Flights
Richard Leggett On New Media

and a look at HTML 5 video support and it’s current issues

HTML 5 and a Brave Flash Free Open World? Uh..Not So Fast
Create Digital Motion

I think these taken together form good support for the theory that:

1. Change in the way interactive on the web works is well under way, but has a long way to go. Still never a bad thing to be at the head of the pack that bringing up the rear
2. Flash will move forward past it’s current incarnation into something no one might yet see, but something we the Flash Developers should be on the lookout for

Buy DVD on IAGmedia site today!

New York, NY

Mediatavern was the proud recipient of 2 silver awards at the 2009 International W3 Awards Show.

“The entire team is thrilled and honored to have our company’s creative work honored side by side with the best International advertising agencies and Fortune 500 companies,” said Douglas Rowell, Executive Creative Director and Partner of Mediatavern, a Norwalk-based advertising and media agency.

The W3 Awards honors creative excellence on the web, and recognizes the creative and marketing professionals behind award winning sites, videos and marketing programs. Simply put, the W3 is the first major web competition to be accessible to the biggest agencies, the smallest firms, and everyone in between. Small firms are as likely to win as Fortune 500 companies and international agencies.

ABOUT MEDIATAVERN

Mediatavern is a full-service digital agency that was founded in 1998 and is based in Norwalk, CT. Specializing in the creation of strategic interactive solutions, Mediatavern provides through-the-line marketing campaigns, full web site creation, 2D/3D animation and original content. Mediatavern works with clients such as Yahoo!, Microsoft, UnitedHealthcare, The Hartford, Advertising Week and TIME Inc.

For more information, please contact us at 203-810-4300 or info@mediatavern.com

Small Business Commerce Association’s Award Honors the Achievement

SAN FRANCISCO, November 7, 2009, Mediatavern LLC has been selected for the 2009 Best of Business Award in the Computer graphics service category by the Small Business Commerce Association (SBCA)

The Small Business Commerce Association (SBCA) is pleased to announce that Mediatavern LLC has been selected for the 2009 Best of Business Award in the Computer graphics service category.

The SBCA 2009 Award Program recognizes the top 5% of small businesses throughout the country. Using consumer feedback, the SBCA identifies companies that we believe have demonstrated what makes small businesses a vital part of the American economy. The selection committee chooses the award winners from nominees based off information taken from monthly surveys administered by the SBCA, a review of consumer rankings, and other consumer reports. Award winners are a valuable asset to their community and exemplify what makes small businesses great.

About Small Business Commerce Association (SBCA)

Small Business Commerce Association (SBCA) is a San Francisco based organization. The SBCA is a private sector entity that aims to provide tactical guidance with many day to day issues that small business owners face. In addition to our main goal of providing a central repository of small business operational advice; we use consumer feedback to identify companies that exemplify what makes small business a vital part of the American economy.

SOURCE: Small Business Commerce Association

CONTACT:
Small Business Commerce Association
Email: Press@SBCAAwards.org
URL: http://www.SBCAAwards.org